StoryTeller Redefines Private Club Marketing

Since 2005, StoryTeller has been a trailblazer in video production and marketing, serving diverse sectors from manufacturing to education. We are excited to announce a strategic rebranding to sharpen our focus as we move forward. By forming two specialized companies—StoryTeller Club Marketing and StoryTeller Video Production—we can better craft tailor-made strategies for the unique niches in which we excel.

Ed Heil, founder of StoryTeller, explains, “Depending on how we worked with your business, you knew us as a video company or a marketing firm, and that was confusing for the market.” This insight led us to evolve into two distinct, specialized entities. One focuses on video production and video marketing, and the other helps private clubs grow through modern digital marketing strategies, including specialized solutions using HubSpot for private clubs.

Leveraging targeted marketing tactics, we help to drive membership growth and ensure long-term success for private clubs.

"The private club sector is experiencing a period of revitalization, especially following the pandemic," observes Kathy Heil, StoryTeller's Partner and Business Development leader. "Clubs that were struggling are finding new pathways to stability, while those already thriving are making strategic investments in their future. This makes it an opportune moment for us to focus our expertise on helping these clubs navigate their unique challenges."

Our mission at StoryTeller Club Marketing is to deliver even stronger results-driven marketing services tailored specifically for private clubs. By specializing, we ensure a deeper understanding of the industry’s needs, enabling us to offer more precise and impactful solutions. While we will be headed in this new direction, we are also excited to continue serving our pre-existing non-club clients to help them meet their goals, as well.

"This new direction brings clarity to our operations and a renewed sense of purpose," said Ed Heil. "By separating into two specialized entities, we are better equipped to provide our clients with the focused and effective support they need to thrive. We're excited about the future of StoryTeller Club Marketing and the opportunities it brings for growth and innovation in the private club sector."

We hope you’ll join us on this new journey as we help private clubs build stronger communities and achieve their growth objectives with the expertise and passion that StoryTeller is known for.